Selling Domination of an Online
Marketplace to Traditional
Offline Businesses
An Easy Role For Great Sales People
Business Owners and Managers Are Interested How to Dominate Their Local Market Online
I was in the bar with two friends having a pub meal, i went to order a couple of drinks from the bar as the waiter seemed a bit slow and i felt like stretching my legs anyway. Standing at the bar another guy with the same situation commented on the slow service, we got talking and within 10 minutes he is demanding my card and asking how soon i can come and talk with his area managers.
So what happened in that ten minutes?
Well, i told the truth about what i do, very briefly, and explained that due to the recession i had to reinvent myself and came up with a new business that would fit into the marketplace even in a recession and that would thrive.
He asked me 4 questions, this is approximately how the conversation went.
Him…I have started to notice you around here a lot recently, have you started working near here?
Me…I answered …yes i have started working around here, probably for only 3-4 more weeks and i will be off to another city to do the same thing.
Him … So you spend 3-4 weeks and then move on?, is it because business is bad that you have to go elsewhere or is it normal for you to move around so much
Me…Well, business is great, in fact its even better because i get to help business people during the recession to lower costs and increase sales and build lifetime value through better relationships with their existing and new clients…in fact its really great because i get to choose who to work with, we don’t take every client that shows interest. Is it something that you would want to know about?
Him…Really, that sounds incredible, what is it that you do, tell me about it!
Me…I specialize in online marketing for offline businesses. I take any type of traditional offline business, put them online, or if they are already online i improve their site, marketing and offer and i make them dominate their local marketplace for Google search and content.
I increase revenues, i build databases for them from the customers that they already have, and i drive highly targeted traffic to them, by using strategically chosen keywords and phrases, that i know are commercially motivated…its what i call money words or buying words.
The business gets to sell to these people repeatedly at a very low cost and its far more effective than yellow pages, radio ads, newspaper ads or any other form of media.
Him…That sounds really great but how much work is that for a typical business owner or manager and what are the costs?
Me…There is very little work for the business owner, i do all the work, we do for them video, article, press release, web 2.0, social bookmarking, twitter, facebook, bebo and other types on online marketing..we do it all for them. All the business owner has to do is make a decision and choose a package and watch as we dominate Google within 2-3 weeks.
What we do is not a one off advert, or a seasonal yellow pages advert that doesn’t get noticed… What we do is there long term, it offers the choice of dominating Google first page multiple times for the keywords that we will choose, and it brings in a stream of highly targeted traffic which you can convert into business.
